Billy Costa + Chef Jason Model the AF Merch Collection

Fresh isn’t just on the menu at Alltown Fresh…it’s in the merch, too.

We recently had some fun showing off the Alltown Fresh Collection with a special visit from NESN’s Dining Playbook host Billy Costa, with Chef Jason Lord joining in on the action.

The episode dives into how our brand is extending beyond the store, turning fresh food culture into something you can actually wear.